Taking on a Social Media intern
Friday, June 11th, 2010People frequently tell me they plan on taking on an intern to manage their social media. An inner part of me cringes every time I hear this because I know I have failed to explain the importance and power of social media to them in a way they can understand.
Yes, I am a biased opinion. [...]
Got an itch with LinkedIn?
Friday, June 11th, 2010Many of our clients have yet to explore LinkedIn and understand it to its fullest potential. Many of you ask yourself the same questions, without finding accurate answers for them. I have put together some FAQs that will help answer some of your questions.
Q: Is there a limit to the number of InMails I can [...]
Do you have a plan?
Friday, March 26th, 2010Numerous marketing approaches are being used nowadays, how do you know which one is the most appropriate for your organization?
We usually start by breaking down each approach before analyzing and making a decision as to which route to proceed with.
Ask yourself not only what your target market is, but also WHERE they are at. Are [...]
The Digital Age
Monday, March 15th, 2010I watched a TED video this morning. Gary Vaynerchuk, CEO of Wine Library TV, reminded me once again that everything we do today is digitally recorded. Our children and grand-children are going to have access to so much about our lives. When I think about what I know about my great grand-parents, I know their names [...]
LinkedIn Answers & Earning Expertise
Monday, February 15th, 2010If you have specific questions and are looking for various answers, why not use LinkedIn Answers? With this feature, you can ask questions within different industries and be sure to find an answer that will satisfy you! Thought-provoking questions that relate to others sharing knowledge they have is always great. This also gives SME’s (Subject [...]
LinkedIn: Groups & Subgroups vs Custom Groups
Friday, January 29th, 2010Are you utilizing your LinkedIn to its fullest potential and using Groups?
To start off with, there are three different types of Groups within LinkedIn that you can create. The traditional Group, a Subgroup within the Group and Custom Groups.
LinkedIn defines a Group as your destination to find and join communities of professionals based on common [...]
SMCpro’s crystal ball into 2010
Thursday, December 24th, 2009Many people have been predicting what social media marketing will be like for 2010, we here at SMCpros have put together some thoughts of our own on what to expect for the New Year. Here are what the employees had to say about what they saw coming for the online world next year:
Mitchell Hislop:
Businesses will [...]
Leveraging LinkedIn Events
Sunday, December 6th, 2009Events posted on LinkedIn show up in your profile as Event recommendations based on your profile content. LinkedIn shows events that you may be interested in and allows you to see all the members attending the event (especially your personal connections). You have the ability to RSVP to upcoming events such as conferences and seminars [...]
