Taking on a Social Media intern
Friday, June 11th, 2010People frequently tell me they plan on taking on an intern to manage their social media. An inner part of me cringes every time I hear this because I know I have failed to explain the importance and power of social media to them in a way they can understand.
Yes, I am a biased opinion. [...]
How do you feel about Facebook’s recent privacy settings?
Wednesday, May 26th, 2010There have been many people across the globe complaining about Facebook’s recent privacy setting changes. As a matter of fact, Facebook has been LISTENING to you! Due to peoples rising concern they have decided to reconsider those settings.
The announcement is expected to take place shortly after 1:00pm ET, on Wednesday.
“I can confirm that our new, [...]
What’s the buzz on Chirp & f8?
Friday, April 23rd, 2010Over the last two weeks, both Twitter and Facebook held their developer conferences, Chirp and f8. Both of these events had announcements that turned the social world on its head.
Chirp
Chirp, Twitter’s developer conference, brought several things to light. It first shed more light on the announcement that came the day before, about Twitter’s “Promoted Tweets”, their [...]
Do you have a plan?
Friday, March 26th, 2010Numerous marketing approaches are being used nowadays, how do you know which one is the most appropriate for your organization?
We usually start by breaking down each approach before analyzing and making a decision as to which route to proceed with.
Ask yourself not only what your target market is, but also WHERE they are at. Are [...]
The Digital Age
Monday, March 15th, 2010I watched a TED video this morning. Gary Vaynerchuk, CEO of Wine Library TV, reminded me once again that everything we do today is digitally recorded. Our children and grand-children are going to have access to so much about our lives. When I think about what I know about my great grand-parents, I know their names [...]
Facebook’s Facelift – Give it a chance!
Monday, February 8th, 2010Facebook’s recent changes have finally rolled out to me just today. Most of us almost always dislike new changes first time round. Having explored the new re-design however, I feel that it is much more user-friendly and has a cleaner feel to it. How do you feel about these new changes?
I like what they have done [...]
Facebook Demographics
Tuesday, February 2nd, 2010People frequently ask us here at SMCpros about the demographic information of Social Media. In order to measure demographics, marketers typically combine several variables.
How does one talk about the demographics of the global population? It’s almost useless information when trying to talk about its utility as a marketing tool.
Here’s my take on the importance of [...]
SMCpro’s crystal ball into 2010
Thursday, December 24th, 2009Many people have been predicting what social media marketing will be like for 2010, we here at SMCpros have put together some thoughts of our own on what to expect for the New Year. Here are what the employees had to say about what they saw coming for the online world next year:
Mitchell Hislop:
Businesses will [...]

