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SMCpros Blog

Our Interns Are Worth It: A Look At Why We Pay Interns and Offer Flexibility Within Our Workplace

A very recent Forbes article entitled, “Is The Unpaid Internship Dead?” has brought light to the confusing and often hidden legal ramifications of how interns are compensated, (if at all.)…

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SMCpros Blog

If You’re A Developer, We Want You Here!

Join the BEST Advertising & Marketing Agency In the Twin Cities SMCpros is experiencing another year of tremendous growth and is in need of a Front End and Back End…

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SMCpros Blog

Join the BEST Advertising & Marketing Agency In the Twin Cities

SMCpros is experiencing another year of tremendous growth and is in need of a Client Services Director to help implement new processes, take leadership of client projects and offer media…

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SMCpros Blog

Online Content Strategy – Video Content

Whether it’s content for your website, your blog or your social media channels, having a solid strategy behind your content is key. Being organized, focused and having your goals well…

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SMCpros Blog

Don’t Ignore The Forums

Right now, I imagine that some of you are looking up what the word “forum” means. No, I’m not talking about the snowboard company; I’m talking about the “old school”…

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SMCpros Blog

Becoming Google AdWords Certified

Earlier this week, we made an announcement on our Facebook channel that SMCpros had officially become Google AdWords Certified. If you’re familiar with the advertising industry, chances are you’ve heard…

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SMCpros Blog

Twitter Chat Success – Round Two

Twitter Chats are a great way for brands to get in front of many new sets of eyes in a relatively short amount of time. Twitter chats work like this;…

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SMCpros Blog

Are You A Community Manager? We’re Hiring!

Are you passionate about social marketing and online engagement? SMCpros is seeking a senior level Community Manager, passionate about social media and helping our clients succeed online. The right candidate will…

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SMCpros Blog

Social Media Crisis Management

Do the words “Amy’s Baking Company” mean anything to you? If so, you’re probably familiar with their complete and utter social media meltdown earlier this week. If not, please, for…

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SMCpros Blog

Online vs. Print Advertising, Why Print is Losing

There has been a lot of talk over the past few years about the death of print media. We can see evidence of this with the rise of digital media…

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SMCpros Blog

Why Twitter is a Necessity for Professional Sports Teams

For as long as I can remember, I’ve been a huge fan of professional sports. I’ve played sports my entire life, from a young age all the way through college,…

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SMCpros Blog

Social Media – The Customer Service Revolution

It’s a personal belief of mine that everyone should be required to work in customer service for at least one full workday. I’ve worked in numerous retail, sales and restaurant…

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SMCpros Blog

The Importance of Fan Engagement

Almost every month at SMCpros, we send out a newsletter to keep our contacts and followers up to speed on what’s going on in our office, the industry and so…

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SMCpros Blog

Social Media is Bullshit | A Review

B.J. Mendelson does not play well with others. I might have guessed from the title, but in chapters one, nine and throughout the book, we see a combined ability to…

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SMCpros Blog

Power Outages – How Social Media is Saving the Day

It’s 3am; you wake up and find that your power is out. “How long has it been out for? When will my energy company get the problem fixed? Are they…

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SMCpros Blog

The Crisis Management Ball Game

It’s 7:30 on Monday morning. A friend calls to tell you that one of your employees said something stupid on Twitter last night at 2am about a customer. Was alcohol…

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SMCpros Blog

The #Facebook Hashtag: Innovation or Desperation?

If you’ve “Liked” us on Facebook, or if you follow us on Twitter, you may have noticed the article that we posted recently about the beta testing of hashtags by…

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SMCpros Blog

Predicting the Future Using Social Media

I may not keep up very well on popular culture (one of the side effects of not having cable television), but I am at least familiar with a TV singing…

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SMCpros Blog

Connecting Narcissus to Modern Advertising

Narcissus today is best identified with the pejorative insult that attached itself to his name: “The person who is obsessed with themselves.” I want to take a little different spin…

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SMCpros Blog

Thoughts on House Bill 677: Governor Dayton’s Tax Proposal on Business Services

  Tonight, I’ll be testifying on behalf of SMCpros on the House Bill 677.  As Scott Litman of Magnet360 points out,  “If this proposed tax goes through, Minnesota will be…

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SMCpros Blog

We need YOU: Hiring for an Account Executive

    “You’ll want to work here for the opportunity. We are a specific niche and a challenge. I love how social is still at its infancy. This is an area…

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SMCpros Blog

Marshall McLuhan and Advertising on Facebook

Among many of his famous sayings was, “The Medium is the Message,” which I’ll talk about here. Many of my friends, especially now that I’ve gotten into marketing and advertising,…

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SMCpros Blog

Searching for an Internship In Social Media? We’re Hiring!

SMCpros is seeking an intern passionate about social media and helping our clients engage online. The right candidate will demonstrate knowledge around social media engagement, strategy, analytics and content. This…

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SMCpros Blog

Snapchat and Poke’s Vulnerabilities: Be Aware

    Imagine this, in a decision built on the equation of alcohol and college, you decide to send a compromising photo to a friend using an application called, SnapChat.…

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SMCpros Blog

LinkedIn for Job Transition

This January meant a job transition for me as I joined the SMCpros team at the start of 2013.  I used LinkedIn to find this position.  In November I was…

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SMCpros Blog

Manufacturing Success with LinkedIn

Last week, I had the pleasure of speaking twice in two days to a group of leaders representing about 1% of the Manufacturing and Engineering firms in Wisconsin (about Social…

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SMCpros Blog

CASA Minnesota, Helping to Keep Our Children Safe

By Guest Blogger Mariann Grossman  In light of last week’s tragedy in Connecticut, children have been on the hearts and minds of most people in the country.  I have numerous…

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SMCpros Blog

Minnesota’s Mental Health- How We Can All Strive To Make It Better

By Guest Blogger Benjamin Ashley-Wurtmann   Every day of the week, I find calls for help in my inbox. The people who write are unflinchingly honest about emotional breakdowns, job…

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SMCpros Blog

The Internet of Tomorrow

  Today, I sat down at my computer and this article caught my attention. (Please read article before reading on). If you find yourself discussing what the future of the…

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SMCpros Blog

Are you a Community Manager, because we’re hiring!

  Are you passionate about social marketing and online engagement? SMCpros is seeking a Community Manager, passionate about social media and helping our clients succeed online. The right candidate will…

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SMCpros Blog

Cookies, Community, and A Little Giving back for Christmas

There are so many ways to think of the word “community”. It could be our town, our campus, and even smaller than that, our apartment building. For those of us…

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SMCpros Blog

The Importance of Making Time for Adventures

Life. It’s an incredible thing. Being in the marketing industry, especially as an entrepreneur, means that my life flies by at the speed of light. I find that if I…

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SMCpros Blog

Our Family (4 Cats, 2 Dogs, 2 Humans) Gives Thanks to the Humane Society of Woodbury.

  For our random act of kindness #3 or #raok3 for 20 Days of #TCgiving I wanted to thank the Human Society of Woodbury for all they’ve done for our…

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SMCpros Blog

20 Days of #TCgiving : RAOK the Holidays!

      “Service to others is the rent you pay for your room here on earth.” ~ Muhammad Ali They say to be a good person and to also…

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SMCpros Blog

My First Week At SMC.. and What Stuck

Hello all, and happy Monday! I’m Ben, the new intern at SMCpros, and I’m here to tell about my first week in the office. As someone who is entirely new…

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SMCpros Blog

The Crowd is Your Ally

You’re a startup. You have an idea, you have seed-funding, you have fortitude. Now what? Pulling a successful startup together can be a risky venture. However, today, there’s a way…

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SMCpros Blog

Service with a smile – and a retweet.

While I was the middle of some very important SMC tasks, my car broke down.  I was stuck in downtown Minneapolis without even an educated guess as to what happened…

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SMCpros Blog

6 Things to Remember When Using Social Media for Business

Confused by Social Media? Here are 6 tips to utilize Social Media for business with confidence and ease: 1. All audiences are different. You shouldn’t assume yours’ will behave exactly…

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SMCpros Blog

3 Apps That Help Professionals

As the application marketplace continues to expand, we’d like to take some time and handpick a few of the best for you. Today, we’ve selected three apps that help business…

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SMCpros Blog

Marketing: An art or a science?

SMCpros was built on the science of marketing. We originally asked ourselves, “How do you show measurable results from marketing campaigns?” However, because we do work through many marketing and…

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SMCpros Blog

Facebook’s Major Announcement: Ads get a facelift

Facebook will be releasing new advertising capabilities for Facebook Page owners that includes Page Post Targeting and Ad Targeting by Email or Phone Number. Why does this matter? With Facebook’s…

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SMCpros Blog

We have a question for you: How do customers or donors use your website?

We have a question for you: How do customers or donors use your website? If you run an E-commerce website or are a non-profit that accepts online donations, the success…

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SMCpros Blog

1994 called, they want their hypercolor t-shirt back

If you were born after 1994, you might not get that joke. But if you do get that joke, you still need to pay attention. Why? The Millennials are on…

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SMCpros Blog

App Review: Mitsubishi Unpretentious

Now here’s an app that really understands what the people want: using a brand to bulldoze your friends. Mitsubishi released new Facebook application that uses an algorithm to identify a…

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SMCpros Blog

Lead Web Developer // Rockstar Wanted

We’re looking for YOU…. Are you an experienced developer with talent in designing Facebook Fan Page tabs and WordPress sites and plugins? Stand out from the rest by joining the…

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SMCpros Blog

Facebook’s Storytelling Power

As a long time Facebook user, I (like others) have created a memorial wall dedicated to myself using status updates. Recently, Facebook found a way to utilize these memorials with…

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SMCpros Blog

A Happy Employee is a Productive Employee

I’m sure you’re pleased with that new online tool you purchased to increase productivity. It cost you a pretty penny, but you think it’ll be just what you need to jump-start…

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SMCpros Blog

An Ode to Twitter

Twitter, you complete me. I think everyone deserves to read about every profound thought, every longing desire, every triumph, every concern, and every pastrami sandwich I consume. Twitter, you make…

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SMCpros Blog

Entrepreneur 2.0: The INTRApreneur

Most people are lucky if they find a rewarding job, but that job can be even more rewarding when you work with great people. After college, I started two businesses,…

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SMCpros Blog

Might as well face it, you’re addicted to Facebook

Join me as I chronicle my day without ever logging in to my Facebook account. About eight hours ago I assumed this would be a snap. However, monitoring Facebook is…

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