Author Archive

Social Media Push For Year End

As we are entering the holiday season, there is a big push to get more exposure, more sales, and more traffic before the new year. Many people are figuring out how to spend the last bits of their 2010 budgets as the fiscal year and the calendar year come to a close. We have had

Posted in SMCpros, Social Media, Strategy by Adam Maikkula / November 23rd, 2010 / No Comments » Read More

365 days @SMCpros

It has been a very eventful and educational year at SMCpros. Tim, Tyler, and I launched SMCpros a year ago this week with the vague premise that we could ‘help people understand and use social media’ (however that would pan out). True, it was a very simple vision at that time (and probably sounds a

Posted in Uncategorized by Adam Maikkula / July 13th, 2010 / 1 Comment » Read More

Maikkula back on the scene!

Having taken a break from blogging, I am flooded with all of the cool things I could possibly write about. Everything from f8, Chirp, Google I/O, Facebook Privacy issues, “Pants On The Ground”, and the new Ford Explorer Fan Page campaign all come to mind. Considering all these more well-known items, I think I’m going

Posted in Uncategorized by Adam Maikkula / June 11th, 2010 / No Comments » Read More

Super Bowl Ads Should Reference Social Media

While you watch tonight’s Super Bowl game, keep an eye on your favorite television ads.  I bet you will see many of them mention Facebook, Twitter, Yelp, LinkedIn, and FourSquare within the ads.  This is a great way for companies to direct a lot of consumers to quickly connect with them through social media.  I’d

Posted in Uncategorized by Adam Maikkula / February 7th, 2010 / No Comments » Read More

The Economist: A Special Report on Social Networking

This week’s (January 30th – February 5th 2010) issue of The Economist did a special report on Social Networking. Reading through a few of their special report articles helped me realize that no matter how much time we at SMCpros spend in social media, it is still such a young piece of global culture. Reading

Posted in Social Media, Uncategorized by Adam Maikkula / January 31st, 2010 / No Comments » Read More

Football Fever: Minnesota Vikings on Social Media

Who’s ready for some Vikings football Sunday night?  I know I am!  For a shorter blog post this week, I thought I would point out some of the players’ social media sites you might want to follow. Keep an eye on tweets coming out of New Orleans before and after the game. This should get

Posted in Social Media, Uncategorized by Adam Maikkula / January 23rd, 2010 / No Comments » Read More

Text your donations to 90999

In December, I donated $5 to Alicia Keys’ Keep A Child Alive foundation by texting “ALIVE” to 90999.  Making the donation was really easy since I could use my cell phone to donate and have the $5 added to my Sprint bill at the end of the month.  The texting process was very straightforward as

Posted in Uncategorized by Adam Maikkula / January 17th, 2010 / No Comments » Read More

Ask questions

Asking questions to your connections, fans, and followers on social media is a great way to increase engagement by creating some easy conversation starters.  I recently posted a question on my Facebook profile and my Twitter account asking people what their first job was, how old they were, and what they learned.  Unexpectedly, my question

Social Media Spotlight part 2: Alicia Keys’ Keep A Child Alive foundation

Continuing from where I left off with last week’s Social Media Spotlight post, I would like to highlight a few of the different ways Keep A Child Alive uses social media. Depending on the responses I receive, I may go in-depth on each of these in my next blog post. Website: You will notice that

Posted in Uncategorized by Adam Maikkula / January 3rd, 2010 / No Comments » Read More

Social Media Spotlight: Alicia Keys’ Keep A Child Alive foundation

12 – time Grammy Award winner Alicia Keys is Co-founder and Global Ambassador to Keep A Child Alive, a global foundation dedicated to providing anti-retroviral treatments and support to children and families within Africa and India affected by HIV/AIDS. In 2002, Alicia visited Africa on behalf of an invitation to perform there.  While in Africa,

Posted in Uncategorized by Adam Maikkula / December 27th, 2009 / No Comments » Read More
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