Maikkula back on the scene!
Having taken a break from blogging, I am flooded with all of the cool things I could possibly write about. Everything from f8, Chirp, Google I/O, Facebook Privacy issues, “Pants On The Ground”, and the new Ford Explorer Fan Page campaign all come to mind. Considering all these more well-known items, I think I’m going to point out some of the less popular social media insights I’ve gained this spring; each cool nonetheless!
Did you know that you have to be a partner of YouTube to get a custom background? It’s true. Did you know such partnership entails spending at least $10,000 in advertising dollars or having a bajillion (yes) video views (read: be a video superstar). Want that custom background? Spend some money or go viral…
Did you know that you can hyper-target Facebook advertisements to people who work at specific companies? Yes, you can do that! Imagine wanting to advertise your product to everybody working at a major retailer to 1) get exposure and possible customers and 2) attract a following at said retailer with the hopes that they contact you to carry your product in their store(s)..! Yes, it’s plausible – and fairly inexpensive (if you do it right).
Were you aware of the ability to have a customized landing page on your Fan Page? The programming language is FBML (Facebook Markup Language — from HTML fame) and it allows you to create rich, graphic intensive and custom branded tabs for fans and prospective fans to view. With a little ‘magic’, you can even have it set up to immediately display the custom welcome tab to anybody who is not already a fan of your fan page.
Lastly, did you know that I have an Evo? Yep! That’s true as well…and I highly recommend you getting your hands on one.
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