The Economist: A Special Report on Social Networking

By Adam Maikkula | January 31, 2010

This week’s (January 30th – February 5th 2010) issue of The Economist did a special report on Social Networking. Reading through a few of their special report articles helped me realize that no matter how much time we at SMCpros spend in social media, it is still such a young piece of global culture. Reading through the special report also helped prove to me that there really is a clear generational gap between those who get it and those who are still trying to bend social media to fit an old model. I hope that people read this report and continue to participate more in social media until they realize that social media is revolutionary enough to force the world (business and social) to adapt to it (and not vice versa).

Here are a couple of interesting articles regarding social networking and business from The Economist’s special report. Check them out when you have a few minutes:

Profiting from friendship

A peach of an opportunity